Doesn't Blackhole qualify for an upgrade option? Or am i doing something wrong? Hope you can tell, thanks.
UltraReverb has an upgrade path for customers that owned the TDM version of the plugin. Generally speaking, we refer to upgrades as discounts for going from an earlier version of a product to a newer version of that product, and we refer to crossgrades as discounts for going between unrelated products. Unfortunately, there isn't a crossgrade path for UltraReverb.